The Secret to Power Dialers

There are a lot of Power Dialers out there, provided by different companies, and all can be extremely useful. All of them will be able to do what you want them to do. No Problems. But if you find the right one, that fits the needs of you and your company, you will save a boatload of time AND money. This is extremely important in a business environment. More time for you means more business and more customers. And if you find the right one, you could fully customize it, right down to the specifics. Even more handy for you and your sales reps. All you need to know is where to look.

Here is just a few of the things that can be helpful for you and your company. The Power Dialer interface is extremely smooth, and is very easy to navigate. It is very fast and keeps up to date. When you are calling or making a sale, it brings up all of the contacts information, so you can see their needs and what they are interested in. Calls are very fast, and simple. The option menus are also simple and effective to use. These Power Dialers are specifically made for smaller businesses that are business to business companies.

High end pieces of equipment, these tools will get the job done. The interface is made to use the smallest possible amount of clicks, and it does just that. It is programmed to not waste up your precious time with your reps. They will especially like that. There have been studies done for some of these certain Power Dialers to see what wastes time, and after the results were brought in, the programmers went out and fixed everything that could waste time on the interface. Some of these dialers use Power Tools that help you out almost more than anything else.

Making a proposal is one of the most important things that reps do. Sometimes they can be difficult to do. With these dialers, proposals that would normally take from 5 to 10 minutes, you can do them in around 3 minutes flat. This kind of speed brings about great opportunities. Just knowing what to look for and how to do it can make huge differences in a company. Its time that you knew what they are. Hopefully, this article can give you some great help in making that choice. For more information, check out some of my other articles, or check out this awesome website that goes through what you should be looking for: DialerEvaluation.com. Try it. Use it. Its a great help.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

Dialer Evaluation: A Guide to Purchasing a Dialer

Looking into buying a dialer and finding a vendor can be challenging, not to mention finding the right one for you. You want everything to be perfect. You should have everything that your company needs in that dialer system and vendor. But how do you do such a thing? You need to research and research well. Even the best of vendors and dialers can't make up for a lack of preparation on your side of the deal. You need to be well prepared for whatever is coming. The researching is your key to success.

Some of my other articles have gone over several of these areas, but I want to stress the point again and again: Research. Its like judging a book by its cover. A vendor might look fancy up front, but within the system, there could be quite a few loop holes and such, and you wouldn't want that running your dialing system. Know what the departments in your company need, and know what you need. Right it down on paper. Don't pay for what you will never use. Keep several vendors in sight throughout the entire process. If you only have one that you are eying and its not what it seemed to be at first, you are out of a dialer and provider.

When investigating, find out everything that you can about the provider. If they are the one that you will use, you will want to know how well they will run your software. Search on line, ask around your company, call the actual provider, question them. Everything will help. Looking at press releases of a company can be very benefiting. It shows how consistent they are, and how active they are. You can usually tell if the company is good or bad, judging on how well the releases and information look. Frequent releases tell you that they are expanding and growing. That is a good sign. This also can show that they are very innovative. This is great in the long run. Also key, find out about their sales over the span of a few years. You will want it to be consistent. This is a great sign.

When talking to a sales rep, don't be afraid to ask the hard questions. Ask them about the good, the bad, and the ugly. Hard questions demand strong answers. If they don't answer it, they could possibly be trying to avoid it altogether. Make them know that you are serious, and want the answers. You can also talk to higher up executives to get the answers you need. They can answer more, and you might get more out of that interview than you bargained for. That can be good or bad. Use everything to your advantage. Nothing should be overlooked. Hopefully this information can help you in your choices, and make you a better investigator as well. For more information on the basis of this article, check out this amazing website that I found: DialerEvaluation.com. Great source for the information you need.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

The Importance in Research Before Purchasing a Dialing System

If you are reading this, you are probably looking into some sort of dialing technology. Good for you! Dialing technology can and will help your company for the better, and it starts when you buy a dialer. They contact your leads, they store information, they take information, they can help your leads and so much more. Most of these things come with a system, but you need the right one. Not just any old dialer can work for anything. Each one is made for a certain area, and you should probably look into which does what before you buy. You need too!

How do you go about doing something like that? How do you find the information that you need? You need to be consistent with what you do. There are a ton of websites out there that can help you so much. It isn't hard to find most of them. Just some common sense. Another thing to help you out: write down a list of questions that you would ask the different service providers. Have them be deep, meaningful questions. When you are calling around to different providers, and you ask them good solid questions, it will be easier to tell if they are committed to you and your business. Good companies will tell you the truth and won't beat around the bush, trying to get away from certain inquiries. You will know a good provider when you see one.

Remember that you aren't the only one who will be using the dialer that you choose. Your employees, sales reps, IT, etc. will all use it. Be mindful of what they need too. Ask around your office. Some input can be very useful. You get an idea for what your employees need. This is key. They will play a huge role in the success of you purchasing the right dialer. Mixing and matching dialers and providers is an extremely bad idea because it might not work the way that you thought it would, and it would be a terrible waste of time and money.

Researching your needs and the needs of the company is also very helpful, because it gives you more confidence and often cuts the time for you to make the decision nearly in half. Here is something else that is very smart to do. Keep two or three vendors in the race before you make your final decision. Notify each that you are looking into those other companies. Giving them competition makes them work harder for you, plus you can see their true colors and the way they work in a dead heat race to the finish. A great website that i found that can help you in your research is DialerEvaluation.com. Hopefully you can take advantage of this information, and find your choice dialer.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

The Difference in Dialers: What You Need to Know Before Making the Purchase

Dialers have become the biggest and latest way for companies to accelerate their business and to gain more leads and visits to their websites. You might even have a dialing system for your company, but are you sure that you have invested in the right one? There are many different kinds of dialers, and each one has a certain purpose. Finding the right one for your company can double, triple, or even quadruple your companies business! After you have found the right technology that fits your style and needs, its just as important to get the right provider.


Lowered costs on most dialer models make expenditures in this type of technology a huge return on investment for all sizes of companies and businesses. Dialers are now used in almost every aspect of lead qualification. This software can increase your revenue while lowering its costs by minimizing the amount of time it takes to do work. Choosing the right dialer and the right vendor can make the difference between success and failure. There are many different kinds of dialers that have certain purposes. Mixing and matching these can be disastrous. Make sure you research very thoroughly before you make the purchase.


When researching the different dialers, make sure that you are coming up with a list of questions that you would like to have the different providers answer. Have them be strong questions, other than the ordinary. You want a provider that can answer these questions truthfully, and not try to cut around the corner. That isn't the kind of service you would want running your software, and ultimately your business, is it? Know the importance in these tools. It will help you more than you ever thought it could, or would.


Here is a definition of a dialer, and then some explanations of what each type does. Basically, a dialer is technology that has the ability to have a phone number dialed automatically. Simple definition. This is often called 'click-to-call' or an automatic dialer. More powerful dialers have the ability to determine the pace of calls and allow dialing and loading of numbers from a list of leads in sequential order. These dialers are called predictive and power dialers. Predictive dialers can dial multiple lines at a time to increase the chance that the sales rep will find someone to talk to. Power dialers have actually been more recently developed than the predictive dialers and allow a rep to listen throughout the whole dialing process.


Premise dialers are purchased and installed in a physical location with the phone lines and data connections that are required. They do need an up-front capital expenditure and a labor cost to maintain it, but they are still extremely popular with companies and businesses that already have a somewhat large investment in IT tech support and telecommunications staff. A newer option is an on-demand, hosted dialer. This is gaining high popularity. Reasons behind that are because of its payment model and benefits of its ability to outsource to the provider maintenance, upgrades, and professional services. It requires little to no staff to maintain the system, and also allows sales and marketing teams to be more self sufficient. Also, many dialer applications require some form of CRM integration. This is a lead database solution to optimize the efficiency and effectiveness.


Hopefully this information can help you make your choice in choosing a dialing system. Remember to do your research. Read up on anything and everything that you can. It will all help you in the end.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

The Kellogg Survey: Part Three

These studies and explanations were made for your benefit. By giving you a greater understanding of how these systems work, and how to use them, we hope that it will bring your company more business and success in the long run.


A good question for most companies would be, 'How do you generate web leads to qualify and close at optimal rates?'. Thoughts and ideas are different for each company. Most go by instinct and intuition to generate and direct leads, and this doesn't usually work very well. It is very vague, and a guess could be the complete opposite of what is actually happening. So how do you generate those leads? There are a couple of good theories and thoughts done in this survey that can help answer that question.


In the survey, there was an analysis conducted to see which antecedents of generating leads drive the highest qualification and close rates. The survey shows which strategies work well, and which ones not so well. Here are some antecedents for Demand Generation. For Qualification Rates, Search Engine Optimization works well, while Pay Per Click, and Outbound Telemarketing doesn't help in this area. With Close Rates, Social Network Marketing is good, and Pay Per Click isn't.


Antecedents for Offer Types: with Qualification Rates, Price Quote and Videocast works great, but White Paper Library doesn't. In referring to Close Rates, Price Quote, eBook, Podcast, and Click-to-Call do very well in their areas. This information can really help you. Using each of these in the right areas at the right time can make all the difference. Generating leads is a huge part in this kind of business, so know how to do it efficiently. For more information, go to LeadResponseManagement.com and look up the Kellogg Lead Response Management Survey.


Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

DialerEvaluation.com

Hey! I found this great new website that gives some more information about that dialer you are looking for! It's called DialerEvaluation.com. This website gives you a free download-able white paper that gives you great information on everything you should know about Hosted and Premise Dialers. Better understanding, better business.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

The Kellogg Survey: Part Two

One of the things that I found very interesting in this survey, and some others that are related, is how little effort it takes to use your dialer software correctly, and when you do, how much good it can do for your company! It is so simple to use, to understand. Companies are missing out on so much! By just getting a dialer and only using it partially correct can help you out a lot. Better than where you were before. There are so many features on it that you will be able to contact all of your leads in half the time that it normally did.


Another thing that blew me away with these studies is how little effort most sales reps put into their calls and the calling experience in general. To me, it doesn't seem like they care enough to get to know your customers and leads. They don't respond very quick to web generated leads. When they do get a hold of them, the atmosphere can feel very tense, very stiff. If they can't make contact, they only make a handful of calls after that, and then give up.


Here's what you can do to help the situation in your business. Purchase a dialing system. This will be the biggest help. Once you get something, you will start becoming more efficient. You will gain more time and more leads every day. You will keep track of them better than you could have before. With this newfound time, it will give you reps a chance to be more personal and understanding to each of the leads. This helps you. Your leads start to feel like you care about them. They are more accepting to you. Great chance for more business.


With the time situation again, use it to your advantage. Everyone likes good service. In all aspects. The Power Dialer can help. It sends out Emails to new leads. Fax, Voice Messages, Direct Mail also, just to name a few. When you get a lead, you can have this system so it calls them within their first few minutes after they sent in the form. Usual lead responses are, “Wow, you guys are fast!”. Its a good habit. If they think you are fast and efficient from the beginning, they are going to want your business. Use these skills to your advantage. It will help you and your company for the better.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

The Kellogg Survey: What Companies Marketers Do and Don't Know

The web and marketing have been around together for a long time. Its always just kind of been there. But no one has ever really tried to figure out a system or a strategy to optimize sales on line. You just take the leads and go. No plan or strategy, just make contact with them when you can. Well now, thanks to this survey, there is new knowledge on this subject that can really help your company.


A lot of companies these days are spending a large amount of their marketing budgets on Sales tools to increase their business and to generate leads over the web. Companies get these tools, like a dialer system, but don't necessarily use them to the best of their abilities. They often use and go by their instinct or intuition, and this more than not, can be wrong. Knowing how and when to use your tools could help you substantially. This survey is here to help your needs. Being fluent with this information is a great skill that you can use at any job site.


The Survey spanned over a period of four months. There were 495 responses from companies that drive web leads to their websites. The group that was surveyed covered an area of 40 industries. The companies ranged from under $10 million to $1 billion in annual revenue. It was a very broad range of companies. The survey was based on 22 questions. The main purpose of this survey was to focus on identifying when the best time is to contact your web-generated leads, and how to generate, contact, and handle those leads for the best success. Companies understand that speed is likely to help contact leads, and to improve qualification of those leads in the company. Greater efficiency in responding to web-generated leads allows you to contact leads with less of an effort.


Here are a few questions that were on that survey:


How much time does it take to make the first call attempt?
1- Less than one hour 20%
2- 1 to 8 hours 16%
3- After 8 hours(next business day or beyond) 26%
4- Don't know, don't measure or didn't respond 38%


How many attempts does it take before a rep makes first contact?
1- One 4%
2- Two 22%
3- Three 21%
4- Four or more 12%
5- Don't know, don't measure or didn't respond 40%


How many call attempts do you suggest sales reps make before they abandon a lead?
1- One to three 14%
2- Four to five 21%
3- Five to seven 12%
4- More than seven 11%
5- Don't know, don't measure or didn't respond 42%


Note that 107 of the companies chose not to respond to all of these three questions. This survey obviously shows that sales reps and marketers do not know when and how efficiently to follow up with web-generated leads. A great tool for keeping track of your companies' web leads is the Power Dialer from InsideSales. It has all the tools that you would ever need for your company. Fast and efficient, it keeps track of all your leads and their information. It has that edge you need. For a more detailed explanation on this survey, go to LeadResponseManagement.com.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

The Ten Things You Need to Know for Your Lead Response Success

Have you ever wondered what strategies would work the best when you or your reps are trying to make contact with your web-based leads? Have you ever wondered why you can't make contact with a lead or keep them interested in your company product? Well there is a way and a reason to all of this. It all depends on your understanding in the timing and placing of your calls. Many salesmen and marketers don't understand this concept. Knowing this simple information could make you much more business than you have now.

InsideSales.com and MIT did a Lead Response Management Study, because, they too were interested in what could help businesses succeed in marketing techniques. Here is a brief summary of some facts that they found out about: The question was held, 'When should companies call web-generated leads for optimal contact and qualification ratios?'. This can take great impact on a companies' business.

• Wednesdays and Thursdays are the best days of the week to call and contact a lead.
• Thursday is the best day to call and qualify a lead.
• The best time to call and contact a lead is between 4 and 6pm.
• The best time to call and qualify a lead is between 8-9am and 4-5pm.
• The odds of calling to contact a lead decrease by over 10 times in the first hour.
• The odds of calling to qualify a lead decrease by over 6 times in the first hour.
• After 20 hours, every additional call made by your sales reps actually hurts your chances to call and qualify a lead.
• The odds of contacting a lead if called in 5 minutes versus 30 minutes drop 100 times.
• The odds of qualifying a lead if called in 5 minutes versus 30 minutes drop 21 times.
• Calling on the certain day can increase your success by 50%. The time of day can increase it by 300%. Depending on how soon you make contact with your lead after they submit a form, it can increase business and success by 3000%.

Know the facts. Take advantage of this, so you can better your company and its business. Most companies don't know this information. Take it and use it. Stay ahead of the game. For a more detailed and in depth look at this information and more, go to LeadResponseManagement.com.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

Internet Lead Response

Responding to your online leads quickly is very important, because it increases the probability of you making contact with them. They are obviously looking for your service, and they need it fairly fast before they lose interest in the company and the product. Many companies don't respond quick enough to their leads from on-line. The overall average time for most companies to respond is around twenty-four hours from when the lead submits their information. This isn't quick enough. A day later, they might not even remember what they were searching for on the Internet. Thats like going to an Ice Cream shop, asking an employee for a banana split, and them telling you that they will help you in about a days time. You don't want the ice cream in a day. You want it right now. It doesn't make sense, does it?

Using the Power Dialer marketing software, you can eliminate many of these problems. Different from other dialers, the Power Dialer is unique. Most other dialers find a group of contacts in the system, and just start calling them. Just a random order. The Power Dialer can take a very specific group of contacts, say for instance, a group of brand new leads on the East Coast. It will start calling each of those leads by how new each one of them is. It always calls the newest lead first, and the system is constantly updating each new lead to the list, so you stay in contact with your newest leads first.

It is essential that you contact your leads in a reasonable amount of time. If you call too early, they might be frazzled. If you call too late, they could forget that they even submitted a form on your website, and what they were even searching for that day on-line. According to the Insidesales.com and MIT Lead Response Management Study, Wednesdays and Thursdays are the best days to call in order to contact. 4 to 6pm is the best time of day to call and make contact with a lead. These are just a few examples. For more information, go to leadresponsemanagement.com.


Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

The Power Dialer Interface

I've had some time to see how things are ran with the Power Dialer Interface, and let me just say, it is an extremely efficient system. Everything about it is smooth and innovative. This product was designed to not waste time, and to get the best production possible out of your sales reps. This system has some great Power Tools, and great features to help your company make quick, easy business. This system will allow your reps to make the fewest clicks possible.

Specifically made for the higher-end, business to business companies, it has the customers in mind. The user has complete control over all tools and options, and its simplicity makes it a great tool for sales reps and businesses alike. InsideSales.com did a study with one of their clients to see how they could improve their system. They found 15 different areas that wasted the users time, and from that, they have improved almost all of those time-consuming glitches on the interface. The Power Tools are a great addition to the system. With Voice Messaging, Fax, Email, Direct Mail, and Voice Broadcast, they will help you with all of your situations. In the real world, would you rather use a hammer or a nail gun? In this product, these tools are your nail guns.

Your reps are going to have a very good experience with this software. Fast options, easy to maneuver, and simple commands, this will be one of the best things you have ever done for your company. While some proposals could take from 5 or more minutes to write out, the power dialer software has a tool where you can do it in around 3 minutes. Also, you can do fax right from your computer. No hassle of going to the fax machine, and moving around. Quick and easy.

When searching for a specific contact, or group of contacts, all you have to do is either search for their name of number. Its that simple. All of their contact information is brought up instantly, so you can see their specific needs. Messages and calls can be sent quickly, directly from the interface. Simple, and yet effective, this marketing software is a great tool for any company.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

Lead Response Sales Plan

Many companies Lead Follow up Strategies are usually very simple, and strategies differ from organization to organization. The object of many strategies are for the reps to find their leads, get them interested, store information, and contact them within a reasonable time constraint to keep them hooked. This, more often than not, can be difficult to contact the lead, and get interest in the company product. You respond too early, and they think that you might be jumping the gun to get the sale. Respond too late, and they feel as though their business with the company isn't what they thought it was.

Sales reps know what to do and how to cope with a situation, but their methods might be lacking in areas. Each rep usually has their own game plan for the job. Different plan, different personality, different leads, and different ways and areas to make contact. Having this many different ideas and plans for the sale, things can get very disorganized. A strategy of no strategy. This can get out of hand. Information could be mislead, leads could be lost, and ultimately business for the company can and will be lost. This isn't usually a great system for most big companies, or any company at all, for that matter. It isn't important without a system. Without it, its just planned anarchy.

This is the advantage in a Lead Response Plan. The main part of the plan is to integrate mixed media to stay in contact with the lead, and keep them interested in the sale. The key in the plan is its combination of media and the timing. By using the dialer, voice messages, email, fax, direct mail, and voice broadcast, and by mixing and timing these together, you will convert more leads to prospects. This plan keeps a basis strategy for all reps, making sure that business is organized and extremely consistent. By creating a clear, concise plan that all sales reps will use in general, each message sent out is unified, and can be customized to fit any product or circumstance. All messages types can have a standard language, a message to fit the situation, and they can all be changed for a mass group of leads, and the message can be personalized, so the leads feel important. This also gives room for systematic improvement of each response step.

Another great feature from using this plan, other than converting leads to prospects much faster, is that you set the parameters for the messages, and you control when, where, and who the message is being sent to. If that doesn't work for your leads, or you aren't getting the results out of it that you expected, you can improve the system to meet your needs. This trial and error will help you find perfect optimization for your company, you can improve consistently and regularly, your reps call per hour rate will increase, business for you will increase, you will stay in contact with more of your leads, and you will have more sales for your company.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

Multi-media Integration and Comparison and How They Can Benefit Your Company

Multiple forms of comunication media plays a huge role in customer service and sales for Lead Management, and a Lead Response Sales Strategy. The Multi-media are the different tools and strategies used to make contact with the leads. Using each of these is very effective because they use all the different senses. This gives the leads something to remember. This is the system that takes information from the leads who are interested in the product, and makes and keeps contact with those leads. Staying in contact with the lead is essential during their conversion stage, and while making the sale. These tools are meant to help you and your companies needs. Each media group plays a different part in contacting leads. There are six basic media's we will discuss:

• Phone Calls
• Voice Messages
• E-mail
• Fax
• Direct Mail
• Voice Broadcast
  

Phone calls and service play the one of the biggest parts in the Sales Strategy. With the Power Dialer system, sales reps are able to contact a huge amount of leads, and in a short period of time. While a normal sales rep could make 20 to 50 calls a day to different leads, the Power Dialer can make more than 200 calls a day for a single rep. Calls are fully automated, and call settings can be changed to fit your needs.

If a lead doesn't answer a call by a rep, the system is able to leave a Voice message. This lets the leads know that they were contacted and that your company is interested in their business. Voice messages can be changed to fit your direct needs. They can be made to sound personal towards the lead. Certain voice messages can be chosen to be played for certain groups of leads. These messages can also be sent in bulk to the leads.

E-mail is a great way to keep in contact with your leads. If you can't get a hold of them with phone calls and voice messages, you will most likely get a hold of them with e-mails. Like phone calls and voice messages, e-mails can be personally optimized and can be sent to a large amounts of leads.

Fax is a very unique and useful tool for Lead Management. Other than Direct Mail, it is the only tangible group of media. It's an old-fashioned method, but it can be very effective. It can be customized and sent directly to the Lead. When was the last time you didn't look at a fax when you held it in your hand? It's direct and gets the point across.

Direct Mail is our second tangible tool. This is useful because it also can be customized. It is, obviously, sent directly to the lead. The document can be used with different colors and designs, so as to appeal to the lead. This also uses a sense that the lead can remember you and the company by.

Voice Broadcast is a very resourceful way to connect with your leads and customers. Very similar to a Voice Message, Voice Broadcast is sent directly to the phone line as a broadcast. When the message is sent to the lead, the message gives the lead options that they can choose from right on their phone. These different options can be changed for your product and circumstances. Also in common with E-mails and Voice Messages, the message can be changed to fit you and your customers best.

We hope that this article can help your understanding of the media and its role in Lead Management. This information can be very useful for your company and its business.

Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.

Using a Power Dialer to Increase Productivity

A company's methods for sales plans are generally very basic. You find a lead, or prospect, you call them to find out more information (after what they have already submitted), and how interested they are in your companies product. Most, if not, all the work is done manually by different sales reps. Calling, emailing, faxing, keeping track of records, taking information, etc.

This process for following up on leads becomes tedious and can slow the productivity of the company. The idea of the sales plan is like a funnel. You have your leads who have recently become interested in your product. There could be as many as several thousand leads a month. The object of the reps is to narrow down, and filter out the number of people who are interested in the product, by taking them through the different levels of interest, and getting rid of those who are less compatible with the product. This gets the sale. By using a Power Dialer, you can make more contact with more prospects than you ever could have manually. This system generates more attention and interest.

The Power Dialer makes the customer feel important, and makes them feel that they know what they are dealing with. While a normal sales rep makes 3 to 5 calls to a prospect, with a Power Dialer, reps call 20 to 30 times to a prospect, with the same amount of effort. Calls per hour are greatly increased. Repetition and consistency are the key, and that's what you will get with this product. You make the master sales plan, this system makes it easier. 10% of the filtered contacts are reached with a normal rep. With this software, you can contact 80% of your contacts. With Calls, Email, Direct Mail, voice broadcast and Fax all automated, you will stay in contact with your customers easier. This cuts out the extra hassle, and profits you in the long run.


Tucker Case is a lead management specialist focusing on marketing software. For more information on multimedia lead response strategies like dialer, email, voice messaging, fax, direct mail and voice broadcast tools, please visit Inside Sales.